Home Prices: What Is the Fair Deal Zone?

There’s a lot to consider when choosing where to live. If you’re a parent, you might consider the proximity to good schools. If you’re a pet owner, you might think about nearby parks or a fenced backyard. Some folks want big kitchens while others need lots of storage space. But no matter who you are, you’re thinking about home prices.

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Sadly, home prices are anything but transparent and straightforward. There are a few reasons for this:

• The housing market fluctuates due to the economy, job market, interest rates, and demand
• There’s a natural tension between home buyers (who fear overpaying for a home) and home sellers (who want a good payout on their biggest investment)
• While agents and brokers can provide expertise on how much a house should cost, they aren’t impartial leading to many consumers doubting what they hear

This lack of clarity around home prices is frustrating. It makes buying a home a potentially expensive headache. Home sellers, on the other hand, struggle to set the right price point.

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Reverified is here to change all of that. Our Fair Deal Zone report helps home buyers, sellers, and agents verify the price of any home. This is a win-win for anyone navigating home buying or selling.

The Fair Deal Zone for Home Prices

Home pricing is a tug-of-war between buyers and sellers. Buyers want the best home for the best deal, while sellers want a healthy return on their investment.

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This creates challenges for both parties. Buyers face the risk of underbidding and losing their dream home, or overbidding and overspending by thousands.

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Sellers, meanwhile, often feel tempted to list their homes at a higher price in hopes of maximizing profit. This strategy usually backfires. Overpriced homes attract less interest, sit on the market too long, and ultimately sell for less than their true worth.

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Fortunately, there are price points that benefit both sellers and buyers. We call this mutually beneficial home price range the “Fair Deal Zone.” Homes priced within the Fair Deal Zone are sold faster and for the right price.

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How do you know a home is priced right? Just order a Fair Deal Zone report from Reverified to learn the true worth of any home.

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If you’re the seller, you can order a report, price your home accordingly, and receive a Fair Deal Zone badge to include in your listing. This attracts buyers and gives them confidence to make a smart bid.

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How to Read the Fair Deal Zone Report

The Reverified Fair Deal Zone report packs a lot of vital information into one, easy-to-read page. It all starts with a brief assessment of the home's price—which will read “Verified Fair Deal,” “Priced High,” or “Priced Low”—along with an image of the property and its address.

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This one-pager breaks down into four sections:

1. Fair Deal Zone Meter
2. Market Analysis
3. Sale Price Over Time
4. Comparable Properties

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1. Fair Deal Zone: Range for Fair Home Pricing

First is the Fair Deal Zone meter, showing the exact price range we’ve determined as fairly priced for both buyers and sellers.

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2. Market Analysis of Home Prices

Below the Fair Deal Zone is the Market Analysis, which looks at years of sales data from similar homes to focus on what matters most for the home’s value.

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3. Sale Price Over Time

To the right of the Fair Deal Zone meter is the Sale Price Over Time. We track the average sale prices of similar homes in the area to spot trends and better understand how a home's value changes over time.

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4. Comparable Properties

Last but not least is Comparable Properties. This section gives you a closer look at home Reverified analyzed comparable properties and provides a brief snapshot of the most relevant home features affecting your evaluation.

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How Reverified Generates the Fair Deal Zone for Home Prices

Here’s how Reverified determines the Fair Deal Zone for any home:

1. Someone orders a report for a specific home address.
2. We create Property Clusters based on the most similar properties in an entire geographic area (not just a neighborhood).
3. We identify and rank 19 home features based on thousands of data points.
4. Our pricing experts then compare the home to others in the Property Cluster, paying close attention to things that an algorithm simply cannot know (like curb appeal).
5. All of this rolls up into the Fair Deal Zone report, indicating whether the price for a property is priced high, priced low, or priced fairly for both buyers and sellers.

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As you can see, Reverified balances state-of-the-art tools with human expertise to make tailored price adjustments. This has a big advantage over computer-only home price verification tools, which lack essential attention to detail.

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Why You Should Use the Fair Deal Zone Report from Reverified

Shockingly, free home valuation tools are wrong 95.3% of the time! That’s bad news for home buyers (who might overspend) and home sellers (who might leave money on the table).

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Serious home decisions require serious home valuations. For only $49, you could save thousands of dollars! That’s the power of the Fair Deal Zone report from Reverified.

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Automated Valuation Models, like Zillow’s Zestimates or Redfin Estimates, are far from accurate. These options use computer algorithms and big data to estimate property values, with zero human intervention. Reverified—thanks to our human experts—gives you greater attention and care, resulting in more accurate reports.

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What about traditional Broker Price Opinions (BPOs) or real estate agent recommendations? These options provide the most human involvement, which is good. But they aren’t unbiased opinions. Brokers and agents may have personal goals, like closing a deal quickly or getting a higher commission. This can lead them to suggest prices that benefit them, not necessarily reflect the true value of the home. In fact, agents often use our Fair Deal Zone report to gut-check their own opinions—that way, they can provide the best advice to their clients.

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What if you want to go beyond the Fair Deal Zone report? That’s A-OK. Sometimes only a full appraisal will do. A full real estate appraisal is best for understanding a home’s true value because it's done by a licensed, independent professional who follows strict guidelines. They thoroughly inspect the property, consider its unique features, and compare it to recent sales in the area, giving you a fair and accurate estimate based on detailed data, not personal interest.

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However, a pre-listing appraisal costs more and isn’t always the easiest option for quick answers. If you want accurate answers fast, you really can’t beat the Fair Deal Zone report.

Get Your Fair Deal Zone Report Today

Want to discover the Fair Deal Zone for your property? Or want a price verification for that house you’re eyeing?

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Then order your Fair Deal Zone report from Reverified today!

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